Loan Consultancy · 贷款咨询 — 4 short videos · 11 designs
Pain-point hook in the first 3 seconds
Four short videos and eleven social ad designs for Ace Consistent. The videos open on a real pain point — loan rejection by banks — using a question-led hook aimed at people mid-application.
为 Ace Consistent 制作 4 支短视频与 11 张社媒广告设计，影片以「银行拒贷」的真实痛点切入，用问题式开场吸引正在申请贷款的受众。
Each video opens with the question already in the viewer’s head — “the bank rejected you and never told you why” — locking in the target audience within the first three seconds. Designs were produced as two versions (V2 / V3) to A/B test visuals.
影片开场直接抛出受众心里的问题（「银行拒绝你，却不会告诉你原因」「不要一直申请，一直被拒」），前 3 秒就锁定目标客群；设计端做成 V2 / V3 两套版本，方便 A/B 测试不同视觉。
Services: Video Production, Graphic Design, Paid Ads
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